In recent days, a controversy chases another in French football. While the Blues have been meeting since Monday in Clairefontaine (Yvelines) to prepare for their two Nations League matches against Austria and Denmark, the French Football Federation (FFF) said that it ” to commit[ait] to revise » the convention governing the image rights of national team players ” a.s.a.p “.
This decision follows the recriminations of Kylian Mbappé, who had said, earlier in the day, to have “decided not to take part in the planned photo shoot”, Tuesday, for the partners of the France team, ahead of the World Cup from November 20 to December 18. The Paris-Saint-Germain player precisely opposed the refusal of the FFF to initiate this revision, as he had informed Agence France-presse (AFP).
The case is not new. In March, Mbappé has already refused to comply with a marketing operation during a previous rally with the France team. During various meetings, the player’s advisers, in particular his lawyer, Delphine Verheyden, had been able, with the leaders of the FFF, to “explain their position on the need to modify the agreement governing the conditions of use of its image”the statement continues.
With this device, the federation collectively manages the image rights of the Blues. In return, each selection receives 25,000 euros per international match. An agreement to this effect was drawn up in 2010. Mbappé signed it during his first in the France team, in 2017.
“Nothing will change between now and the World Cup”
Since then, the Bondy prodigy has taken on another dimension and claims the right to refuse to see his image associated with certain official partners. Among these undesirables: Coca-Cola and the fast-food chain KFC, or the online betting site Betclic. We say, in fact, the player very concerned by the problems of junk food, but also concerned about the excesses linked to online betting.
Me Verheyden defended, in an interview with Parisian, in March, the idea of a right of scrutiny: “It is important that players are in tune with the commercials in which they participate. They have a role model for their young audience. This role should be handled with care. »
In June, a meeting took place between the president of the FFF, Noël Le Graët, the lawyers and the mother of Kylian Mbappé to examine the agreement which governs this famous right to the collective image (DIC) in the France team. A first press release from the Mbappé clan, confident about chances “to come up with a new version of the agreement ahead of the next World Cup”Mr. Le Graët had replied by procrastinating. “We had indeed agreed together on a press release on a few points. The text that was finally offered to me by Kylian’s advice offended me a little, confessed the leader, questioned by The Team. This agreement does not only concern Kylian but all the players of the France team. We must not forget either all the partners who give us a lot of money. »
Le Breton said to connect Me Verheyden and FFF lawyer Yves Wehrli to continue discussions. Three months later, the French football boss postponed the subject. “Nothing will change between now and the World Cup”, announced he-he again on Monday morning, still in The Team.
Noël Le Graët and François Vasseur, marketing director, were expected on Monday in Clairefontaine, where they had to meet with players and the main person concerned, Kylian Mbappé. When extending his contract with PSG in May, the 2018 world champion was surprised at the importance of the price by this story of convention. “The funny thing is that before this rally in March, I don’t think anyone has[vait] did even a brief one on image rights… There was just this little misunderstanding, but we’ll settle that very quickly. »